Rebranding ModernBB: Welcome to Luna
As you might know, we’re rebranding ModernBB to Luna in our future version. And through a member on our forum spoiled it, I would like to introduce to you our new brand and logo.
So, yeah, as a reminder, and before we start, lets take a look at our current brand, ModernBB. We kicked off with “ModernBB” back in April 2013, a nice 1,5 year ago. Back then, we had this weird blue-ish color, and prety much the same wordmark we have now, just not capitalized. As ModernBB evolved, On 12 February, we departed from this blue-ish color, together with a new website, we updated our brand. It now futured the currently used “ModernBB Blue” color. And just a while ago, when moving on to ModernBB 3.3. We altered our wordmark to make the “m” and “bb” capitals. Ending up, with this:
Our blog headers kept using the old wordmark through. Anyway, that’s for the main logo. Our slogan, however, also changed through time. We started with “Modern. Light. Simple.” and not soon thereafter, we changed that to “Express Yourself”. A while ago, we changed this again to “You can do anything”, and we’re still going with it, and yes, Luna will use this slogan too. However, our logo, didn’t feature much inspiration. After all, it was just plain text in the Segoe UI font. Nothing more, and I did try to create some logos for it, but I never felt realy happy about them, and thus never used them.
The brand itself is another inspirationless piece of work of mine. And to say the truth, I regret ever starting of with it. I should have tought of a better brand from the start. Sure, ModernBB sounds nice and all, but like I said, its inspiration lacking and “BB” just… well… it doesn’t feel right. And thus, that’s going to end next year.
Because we’re rebranding. Our new name? Luna. Our new slogan? Nothing new, just “You can do anything”. Our new color? Luna Blue. And do we have a logo this time? Yes. And it’s already on top of this post, but here is it again:
Luna is a reference to the Latin name of Earths moon. And that brings us to our logo prety quickly. It’s quiet the no-brainer if you ask me. Through I’ve made a couple of different logos. One thing was certain: the color would be this kind of blue, the brand would be Luna, and the logo should be able to adapt to other colors easly. And this logo covers all of it. You’ll slowly see our new brand take over the ModernBB one. For starters, like an user on the forums pointed out, the sites live tile generated this logo instead of the usual ModernBB wordmark (this has been reverted already, through). As soon as the first preview of Luna is available (version 0.1), you’ll start to see this logo appear more often on our main site.
Our site will be trimmed down, by the way. This includes the removal of the ModernBB 3.3 docs. Information regarding Luna and more. Luna, will get its own site (somewhere on the world wide web, more later). And that’s when the real fun begins. Preview time. However, before we get to that, I just want to say that we will sillently release a pre-preview. This build will suddenly appear in the version history list under “Downloads”. And will be a preview of Preview 1. It, of course, won’t be feature completed and highly unstable. But it’s just to show what we’ve got! Also, we will soon kick off a new series of blog posts where I’ll explain new capabilities of Luna. Stay tuned!
